Black Panther Petition Calls On Marvel To Donate 25% Of Box Office To Black Communities...
Original Article | Author: Ben Skipper
An online petition is calling on Marvel Studios and Disney to donate 25% of the profits from blockbuster superhero adventure Black Panther to black communities. The petition's creator, Chaz Gormley, says Disney should give back to its target audience.
"Through a clever, well-manufactured marketing campaign Marvel Studios and [its] parent company The Walt Disney Company have targeted the black community with their advertisements for the upcoming Black Panther film," the petition reads.
"As marginalised groups have become more vocal, corporations and their savvy public relations departments have turned to catering to these groups - to turn a profit - and this film by Marvel Studios is no different."
The petition had only been signed by 3,000 people at the time of writing (February 12, 2018 09:43 GMT).
Mr Gormley goes on to explain how the film's marketing campaign has explicitly targeted a black audience with the use of Gil Scott-Heron's The Revolution Will Not Be Televised in one of Black Panther's trailers, and its release being during Black History Month.
Black Panther marks the first time the character - the first black superhero in mainstream American comics - has starred in his own solo movie since his creation 52 years ago.
